So the search firms divert the flow of candidates to a service that does two things:
1) Limits candidates to only those earning the equivalent of US$100K/year;
2) Limits candidates to “serious” ones willing and able to pay the initial $329.
Then the AESC database becomes a resource for the AESC members, already filtered by these two criteria.
I do not see it as a service for candidates, rather it is a service for AESC members which is paid for by candidates.
This service probably makes sense if you believe the higher end (e.g. Heidrick & Struggles) firms would be interested in you. If you barely meet the BlueSteps requirements, you probably won’t get much value from this service.
In other words, the people more likely to need help to get to a senior exec job are going to be least helped by BlueSteps and will have the hardest time meeting those two criteria–and vice versa. Just my $0.02.]]>